As reported by Frost Global, the Seven Network has secured a five-year extension with Tennis Australia to broadcast the Australian Open and AO Series events. While there were no financial details disclosed, reports suggest the new rights deal has a $30 million annual price tag, up from the current $21 million that Seven pays yearly to… Continue reading Analysis: Seven always in the box seat for tennis rights
Category: Channel Seven
Game, set and match for Seven
The Seven Network and Tennis Australia today confirmed that Seven will continue to broadcast the Australian Open and AO Series events until 2019 (after their current deal expires at the end of the 2014 Australian Open). By the end of the new deal Seven will have broadcast the Australian Open for 46 years. The new… Continue reading Game, set and match for Seven
Digital sports rights: Telcos v TV
“Optus severs cash ties with footy” was the headline in the Australian last week. The report confirmed that Optus had elected not to renew its multi-million dollar sponsorship and digital rights deal with Football Federation Australia (FFA) and its sponsorship of the Carlton Football Club. The news comes after a number of sports failed to… Continue reading Digital sports rights: Telcos v TV
Howzat: Nine and Ten go into bat with Cricket Australia
Cricket Australia, Channel Nine and Network Ten have reportedly agreed to a five year rights deal for Australian cricket’s free-to-air tv rights. The deal is worth a reported $550 million and will see the traditional cricket TV broadcaster Channel Nine retain the rights to international tests and ODIs played in Australia. Channel Ten meanwhile will… Continue reading Howzat: Nine and Ten go into bat with Cricket Australia
Preview: 24/7 Footy about to become reality
With the AFL’s NAB Cup preseason competition beginning this Friday it is an opportune time to look at how this competition and the home & away season will be covered following last year’s record A$1.2 billion media rights deal. To watch matches this year and beyond, AFL fans will be spoilt for choice across free-to-air, subscription-TV,… Continue reading Preview: 24/7 Footy about to become reality
Social media a key for Seven
We have reported over the last few weeks the use of social media by TV networks in order to engage viewers further in programs and deliver further opportunities to sponsors. This has included Seven’s new MKR app and the use of social networking apps by Nine and Seven in their respective broadcasts of cricket and tennis… Continue reading Social media a key for Seven
Seven continues its social media push with new ‘MKR’ App
Following on from Yahoo!7’s launch of its TV social networking app Fango and its heavy promotion throughout Seven’s Australian Open coverage, Yahoo!7 has now launched the free My Kitchen Rules App for Apple’s iPhone. The app gives fans of the popular cooking reality show, which began its third season on Monday night, the chance to keep up… Continue reading Seven continues its social media push with new ‘MKR’ App
The HD Sport Debate
A report in the Australian last year confirmed that High Definition (HD) broadcasting of Australian sport on free-to-air television looks dead and buried. For those who did not notice Saturday coverage of AFL matches by the Network Ten only featured on the network’s primary channel towards the end of last season, whilst viewers were able to watch… Continue reading The HD Sport Debate
Social Networking apps a key to sports broadcasting this summer
Many summaries of the 2011 television year noted the growing influence of Twitter. Examples given included the quick demise of Ben Elton’s Live from Planet Earth or the furore that developed following the broadcast of Kyle & Jackie O’s A Night with the Stars. Whilst networks have been encouraging viewer engagement through social networking sites… Continue reading Social Networking apps a key to sports broadcasting this summer
Australian Open coverage another indication of upcoming changes to Anti-siphoning laws
The 2012 Australian Open hit our television screens today across the Seven Network (Free-to-Air and Host Broadcaster) and FOX SPORTS 2HD (Subscription Broadcaster). In the lead up to the Australian Open, Seven broadcast the Brisbane International, APIA International and AAMI Classic exclusively on its digital station, 7TWO (these events are not Anti-siphoned listed events). The… Continue reading Australian Open coverage another indication of upcoming changes to Anti-siphoning laws