One’s new game plan kicks goals

On 8 May this year, Network Ten under the leadership of Interim Chief Executive Officer Lachlan Murdoch relaunched its 24-hour free-to-air digital sports network One HD, into a male skewing general entertainment channel with premium sport, known as ONE. At the announcement of the relaunch, Mr Murdoch said, “ONE was underperforming from a ratings point of… Continue reading One’s new game plan kicks goals

AFL Broadcasting rights negotiations near full time

  UPDATE If reports are to be believed in Fairfax and News Limited newspapers, we are only days away from the announcement of a new AFL broadcasting deal for 2012 to 2016. The consensus appears to be that Seven will be the free-to-air victor in contract negotiations, whilst Foxtel is all but guaranteed the subscription rights. Doubt… Continue reading AFL Broadcasting rights negotiations near full time

‘Golf Channel on NBC’. A lesson for Australian Broadcasters?

Many of you watching One HD”s coverage of the Accenture World Match Play Golf Championship over the weekend may have noticed a change to the Golf Channel’s usual coverage. Golf fans in Australia and around the world would be familiar with PGA Tour events having the first two rounds branded with Golf Channel graphics and… Continue reading ‘Golf Channel on NBC’. A lesson for Australian Broadcasters?

FrostCast Podcast Episode 1 – 2011 – listen now!

FrostCast Episode 1 – 2011 Join FrostCast Podcast host Byron Frost and his special guest F1 Expert Christian Frost as they guide you through the latest media news from the World of Motorsport. To listen click here or on the link above. Episode includes discussion on Formula One’s decision to broadcast in HD for the… Continue reading FrostCast Podcast Episode 1 – 2011 – listen now!

Game, Set and Match for Online Sport

Sports fans are hungry for information. In the Australian market there are numerous dedicated sporting websites including www.foxsports.com.au, the newly launched www.onehd.com.au and www.sportal.com.au, just to name a few. Whilst the advertising dollar remains focussed on television and government media regulation for sport continues to leave online policy out of the fold (as seen with… Continue reading Game, Set and Match for Online Sport

Conroy’s Anti-siphoning game plan becomes clearer

In what could be sneak peak of  upcoming changes to the Anti-siphoning laws, Minister for Broadband, Communications and the Digital Economy Senator Stephen Conroy has announced that during the Commonwealth Games, the anti-siphoning list will be relaxed. The rule change will allow Network Ten to have continuous, live free-to-air coverage of the 2010 Commonwealth Games from… Continue reading Conroy’s Anti-siphoning game plan becomes clearer

AFL Grand Final Replay is a win for Seven

The AFL Grand Final is back for a second outing this weekend with the Seven Network once again broadcasting the match and beginning their coverage from 12pm this Saturday. The network will no doubt be hoping to build on the 2.76 million who tuned in last weekend for the broadcast. The network should expect a… Continue reading AFL Grand Final Replay is a win for Seven

One HD signs sponsors as Alonso wins Bahrain F1 GP

As reported in yesterday’s Australian newspaper, One HD has signed four sponsors for the entire F1 season for the first time in its history. According the the Australian newspaper, both Harvey Norman and Enzed have renewed their sponsorships, while Bridgestone has gone from a spot buyer to be a season package holder. Joining last year’s… Continue reading One HD signs sponsors as Alonso wins Bahrain F1 GP

The is ‘one’ in everyone

Channel Ten have announced that from the second quarter next year it will launch Australia’s first 24/7 sports only Free-To-Air digital multichannel, avaliable to all viewers with a set-top box or digital TV. This channel is sure to spark an uptake in digital TV by consumers, hopefully ensuring the digital switchover occurs by 2013. Also… Continue reading The is ‘one’ in everyone