#AusOpen App facing teething issues

The first grand slam of the year, the Australian Open, is well underway with the world’s tennis community firmly focussed on Melbourne Park as two weeks of brilliant tennis and stories unfold. One story that is brewing though is the IT problems which are somewhat hampering the public’s ability to access key information about one of the… Continue reading #AusOpen App facing teething issues

The romance of Grand Slam radio

The four ‘Grand Slam’ tournaments are the pinnacle of tennis for players – it is where champions are made. The Australian Open, French Open, Wimbledon Championships and US Open each year attract the world’s best tennis players, hundreds of thousands of spectators attending each two-week event, millions of television viewers around the world and ever-increasing… Continue reading The romance of Grand Slam radio

Analysis: Seven always in the box seat for tennis rights

As reported by Frost Global, the Seven Network has secured a five-year extension with Tennis Australia to broadcast the Australian Open and AO Series events.  While there were no financial details disclosed, reports suggest the new rights deal has a $30 million annual price tag, up from the current $21 million that Seven pays yearly to… Continue reading Analysis: Seven always in the box seat for tennis rights

Game, set and match for Seven

The Seven Network and Tennis Australia today confirmed that Seven will continue to broadcast the Australian Open and AO Series events until 2019 (after their current deal expires at the end of the 2014 Australian Open).  By the end of the new deal Seven will have broadcast the Australian Open for 46 years. The new… Continue reading Game, set and match for Seven

Social media a key for Seven

We have reported over the last few weeks the use of social media by TV networks in order to engage viewers further in programs and deliver further opportunities to sponsors. This has included Seven’s new MKR app and the use of social networking apps by Nine and Seven in their respective broadcasts of cricket and tennis… Continue reading Social media a key for Seven

Seven continues its social media push with new ‘MKR’ App

Following on from Yahoo!7’s launch of its TV social networking app Fango and its heavy promotion throughout Seven’s Australian Open coverage, Yahoo!7 has now launched the free My Kitchen Rules App for Apple’s iPhone. The app gives fans of the popular cooking reality show, which began its third season on Monday night, the chance to keep up… Continue reading Seven continues its social media push with new ‘MKR’ App

The HD Sport Debate

A report in the Australian last year confirmed that High Definition (HD) broadcasting of Australian sport on free-to-air television looks dead and buried. For those who did not notice Saturday coverage of AFL matches by the Network Ten only featured on the network’s primary channel towards the end of last season, whilst viewers were able to watch… Continue reading The HD Sport Debate

Social Networking apps a key to sports broadcasting this summer

  Many summaries of the 2011 television year noted the growing influence of Twitter. Examples given included the quick demise of Ben Elton’s Live from Planet Earth or the furore that developed following the broadcast of Kyle & Jackie O’s A Night with the Stars. Whilst networks have been encouraging viewer engagement through social networking sites… Continue reading Social Networking apps a key to sports broadcasting this summer

Australian Open coverage another indication of upcoming changes to Anti-siphoning laws

The 2012 Australian Open hit our television screens today across the Seven Network (Free-to-Air and Host Broadcaster) and FOX SPORTS 2HD (Subscription Broadcaster). In the lead up to the Australian Open, Seven broadcast the Brisbane International, APIA International and AAMI Classic exclusively on its digital station, 7TWO (these events are not Anti-siphoned listed events). The… Continue reading Australian Open coverage another indication of upcoming changes to Anti-siphoning laws

Summer of Tennis set to sizzle…

It is nearly that time of year again when the best tennis players in the world descend on Australia for the summer of tennis and the first Grand Slam of the year, the Australian Open. Broadcasting all the action again in 2012 from Melbourne Park will be the Seven Network. Seven’s Summer of tennis however begins… Continue reading Summer of Tennis set to sizzle…