SBS’s coverage of 3,430.50km of the most gruelling cycling event in the world, the Tour de France is now only hours away. As SBS countdowns to its 21st year covering the event, Australian cycling fans will be able to immerse themselves in Tour de France coverage for the next three week as the government broadcaster… Continue reading The Tradition Continues – SBS’s Tour de France coverage
Tag: TV
No fluff coverage wins election night ratings
The Federal Election results in Australia are still being counted and a winner is yet to be announced. However the election on Saturday did see Australians overwhelmingly vote for who had the best election coverage on TV. None other than the good old Aunty, the ABC. The ABC election coverage upstaged both Seven and Nine… Continue reading No fluff coverage wins election night ratings
Wallabies step up marketing campaign
The competition is heating up between the three winter football codes, the AFL, NRL and Rugby Union. This is the latest commercial promoting the Wallabies and their 2010 Test Campaign. Tell us what you think. This is the press release from Ogilvy & Mather, the agency behind the commercial Press Release: SYDNEY, May 20, 2010… Continue reading Wallabies step up marketing campaign